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AMERICAN VALUATION GROUP, INC.
RETAINED AGAIN FOR EXTON SQUARE
Lansdale, PA (February 25, 2011) - American Valuation Group, Inc. was retained to provide
appraisal services on Exton Square Mall, a super-regional shopping mall located in Exton, Chester
County, Pennsylvania. The 1,088,000 square foot two-level, enclosed mall, which opened in 1973
and was renovated in 2000, is situated at the crossroads of two major business thoroughfares and is
easily accessible by the entire county via Route 202, the Pennsylvania Turnpike and the Route 30
Bypass. The design elements of the center capture the unique beauty and charm of the Brandywine
Valley, a major attraction contributing to Chester County’s growth. Daytime population is
exceptionally strong with over 53,000 workers within five miles. Exton Square Mall is anchored
by Macy’s, Boscov’s, Sears, and JCPenney.
Exton Square Mall has an impressive collection of stores and family-friendly features and
is a dominant mall in its trade area due to size, location and tenant mix. In addition to the anchor
stores, the mall has approximately 110 stores and restaurants, including Abercrombie & Fitch, aerie,
Aéropostale, American Eagle Outfitters, Ann Taylor Loft, Banana Republic, Express, GAP, H & M,
Holister Co., PacSun, Victoria’s Secret, and Zumiez. The mall also features a large food court.
Pennsylvania Real Estate Investment Trust, one of the nation’s largest publicly traded real estate
investment trusts, owns the mall and handles leasing and management.
American Valuation Group, Inc. has been retained for appraisal services for a tax appeal
litigation proceeding. “The proper stabilization of operating income, analyzing vacancy and
supporting the appropriate cap rate for this property will be major issues in this case,” said Mark T.
Kenney, MAI, SRPA, MRICS, MBA, President of American Valuation Group, Inc. He added, “Tax
assessors are still concerned about appropriate values for shopping malls given the current
recessionary environment, even with the improved 2010 holiday season.” Mr. Kenney is the author
of “Business Enterprise Value: The Debate Continues,” and other shopping mall articles that
appeared in The Appraisal Journal, a leading industry journal published by the Appraisal Institute.
American Valuation Group, Inc. is a leader in the appraisal of shopping malls and shopping
centers, and specializes in property tax appraisal and litigation support nationwide. For
information about our litigation support services, contact Mark Kenney at (215) 855-1800 or visit our web site at www.ameri-val.com.
207 Abbey Lane
Lansdale, PA 19446Ph: 215.855.1800
Fax: 215.855.1782 Email: mkenney@ameri-val.com